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Rickie Cruz

Coven for small business

A studio, a shop, a small service business. You are paying for a booking tool, an invoicing tool, a spreadsheet for stock, a scheduling app and a website you cannot edit — and none of them have heard of each other. Coven is one system where a booking, a payment, a staff shift and a stock item are the same data.

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No signup. Fictional data, rebuilt from scratch every night.

The seams are what cost you

Every tool in the stack is fine on its own. The cost is in the gaps: a customer who exists in three systems under three spellings, stock only the spreadsheet knows about, and a month-end you reconcile by hand because nothing agrees.

What you get

A month of revenue and expenses with invoices and attached receipts.

Revenue, invoices & expenses

Invoices, payments, recurring revenue and expenses in one ledger, with receipts attached to the line they belong to. Moving money between your own accounts is never counted as spending.

A class schedule with its bookings, capacity and waitlist.

Classes, bookings & workshops

Sessions with capacity, bookings, waitlists and cancellations, and what each one earned against what it cost to run.

A customer record with booking history and signed waivers.

Customers & contacts

One record per customer: purchase and booking history, waivers, notes, and the classes they actually attended. No second list to keep in sync.

A service offering with its sessions, staff and delivery cost.

Services & offerings

What you sell, what it costs to deliver, and who delivered it — so you can see which offering is carrying the others.

Stock and equipment showing what is checked out and to whom.

Stock & equipment

Stock levels, equipment, rentals and returns, with what is out and who has it. Equipment that leaves the building is where the margin quietly goes.

A staff schedule with shifts, roles and coverage.

Staff scheduling

Shifts, roles, coverage and hours, on the same calendar as the classes and bookings they staff.

The public site and bookable calendar a business publishes on its own domain.

Public site & calendar

Your website and your bookable calendar, edited by your own team on your own domain — the same sessions customers book, not a second copy of them.

About the demo

The public demo is seeded as a nonprofit, so you will see donation and volunteer screens. It is the same product with different words: every label above is a per-organization setting, not a separate edition.

A business demo is coming. Until it lands, the fastest honest answer to would this fit us is a short call where the screens get renamed live.

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